Wednesday, 19 December 2007

Goals & Objectives

The topic on Flaming Hot this week is Goals and Objectives. How do you track the progress of your glass business? Do you set goals and benchmarks to be reached? Do you have detailed directives? Do you just plod along and let it happen? Tell us what you do to keep your business thriving. Blog it! Hmmm, I guess I fall into the haphazard category, although I have improved at it this year. My goal has always been to have my glass be a 'self funding hobby'. As long as I make enough to pay for my glass and tools, I'm happy. And I always have, except for my two largest purchases, the kiln, and my oxygen concentrator. But, at the start of this year, I decided to get a bit goal orientated, and decided to focus on my auction sales. I decided to ensure that I always had auctions up online. I have managed to fulfil that goal since then, although there have been a lot of relists. I keep track of my glass sales in a simple excel spreadsheet. My beadmaking evolved out of my jewellery making, which evolved out of 'merchanting' at SCA events -which included selling trim and feasting gear. So, my spreadsheet has everything all mixed up, and I still sell trim once a year at our major medieval event, to help support my glass habit. So, I know overall whether I am in the black, and by how much, but I do not keep track of each month, year etc. My current long term goal is to use glass money to get back to the USA in 2009. I guess one of my new years resolutions for my glass business will be to increase the number of new auctions I have, rather than relying on relists to fill my online quota. I have organised artisans insurance this year, so I have been able to add teaching beadmaking to my bow, and I am hoping that the funds from that will really help with the USA goal. I have no intention of making my beadmaking more than a successful hobby. I do intend to increase sales, but I don't ever want to have the joy of working with glass affected by a need to fulfill a quota or a certain number of orders. I need it to stay fun, and as my teaching career in my day job intensifies next year, I will need that creative outlet even more.

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